Why Regular Personal Self-Development is Essential to Succeed For Home-Based Business Entrepreneurs

Personal self-development may sound like some new-age hocus pocus, but it’s actually a serious issue that should be very important to any home-based business entrepreneur today. If you’re running your own business from your home but you’re not paying attention to you, the business will invariably suffer. A business – particularly one where a single person runs it from his or her home – is only as good as those who work for it. For a large company, it’s relatively easy to remove people who are causing a problem in order to keep the business moving forward. However, for the home-based business entrepreneur that’s simply not possible. If only one person is involved in the business, the strength of its success depends solely on the strength of the entrepreneur.

Personal self-development plays a huge role in this. Of course, it’s vital to develop the business itself, but it’s equally important to develop the home-based business entrepreneur as a human being. Both are valuable, and both are necessary. Anyone who’s interested in personal self-development can learn a great deal from self-help books and by listening to his or her “gut.” In other words, if something is nagging at you, and you feel like you need to understand something better, change course, or take a break, you probably should. Intuitive decision making is necessary for a successful home-based business entrepreneur to practice, and you can enhance this skill through personal self-development.

Learn all you can about your business and about yourself as a business owner and as a person. That way, you’ll realize sooner if you’re off track, and you’ll be quicker to make necessary changes. As you grow as both an individual and a business owner, you’ll be able to increase and expand your business more effectively. Your customers will notice and appreciate the changes. Staying relevant is vital to business today, particularly for the home-based business entrepreneur. Personal self-development plays a big role in this relevancy, and it can keep a business owner in the game, even as competitors fail.

Another key aspect of running a home-based business, particularly an internet marketing business, is the speed at which everything changes. Because it is technology based, there is a natural tendency for massive evolution in business processes as the internet becomes more complex and users become more sophisticated. Even more critical are the best known methods (BKMs) that top internet marketers use to ply their trade online. As new strategies, tools, tactics and processes are developed, the playbook changes rapidly, in some cases, daily.

If you plan on becoming a highly successful home-based business entrepreneur engaged in internet marketing, it is essential that you also make a deep and permanent commitment to personal self development. There is simply no way to get around it. If you fail to stay current with the trends the successful industry leaders are using to grow their businesses, you will undoubtedly be left behind.

Luckily, most internet superstars are very willing to share the secrets of their success. Sometimes they give this information away for free, sometimes you will need to invest a little money to get it. Regardless of how it becomes available, it’s critical for you to plug into the information, digest it, and understand it. When it comes to being a successful home based business entrepreneur, personal self development is the key.

Understanding The Business Entrepreneur

Who is the business entrepreneur?

The business entrepreneur is not a “person” but a part of everyone’s personality. The entrepreneur is our visionary, the creator that can be found in each of us.

We’re born with that quality and it defines our lives as we respond to what we see, hear, feel, and experience. What we do with it is up to us.

It is developed, nurtured, and given space to flourish or it is squelched, thwarted, without air or stimulation, and dies. Look at anyone around you and you will recognize whether or not the entrepreneur is alive and well within them.

The business entrepreneur in us sees opportunities everywhere we look, but many people see only problems everywhere they look. (I bet we all know people like that!)

The business entrepreneur in us is more concerned with choosing between opportunities than he or she is with failing to see the opportunities. Opportunities are everywhere if you are open to it.

We’re all born with what we need to be a business entrepreneur.
We are born to create. Everyone is born with that drive, desire, passion, and interest. It is what we do with it that makes the difference.

Most business owners have not fully developed or nurtured the entrepreneur ideas within themselves. Working in the business consumes them with little time left to work on it.

There is no time or energy to be creative, nor the understanding that being creative is being alive, fully alive. Few business owners are fully alive; they’re too busy working for a living.

A business entrepreneurial seizure
A business entrepreneurial seizure is the moment the entrepreneur decides it would be a great idea to start his or her own business. It’s when one believes that knowing how to do the work of a business is all one needs to understand in order to start and grow a business.

So the accountant starts an accounting practice; the mechanic starts an auto repair business; the cook opens up a restaurant. They go to work, accounting, fixing cars, or cooking meals, none of which is the true work of the entrepreneur.

In doing so, the person who starts his or her own business is lost in the teeming confusion created by demands he or she never anticipated…the demands of organization, the demands of cash flow, the demands of people — employees, customers, suppliers, banks, family — and so forth and so on.

They are simply not prepared for the demands that are going to be made on them. The longer they’re in business, the worse it gets. There is no vision; there is only being a slave to work and staying alive. The seizure is long gone; the entrepreneurial vision a vague memory.

The business entrepreneur is not really interested in doing the work;
He is interested in creating the way the company operates. In that regard, the entrepreneur is an inventor. He or she loves to invent, but does not love to manufacture or sell or distribute what he or she invents.

You will not find business entrepreneurs on the production line. You will find them in their office, their room, in their research center, in their mind, dreaming about the product, or building a sample of the product, or drawing a picture of the product on the back of a napkin. Entrepreneurs are dreaming, scheming, imagining, playing…. not doing it, doing it, doing it.

The business entrepreneur goes to work ON the business, not IN the business.
The business entrepreneur invents a business that is more successful than any other business. The business entrepreneur builds an enterprise; the technician builds a job.

It takes study, practice, continuous education and experience for the entrepreneur to create a world class company. While top entrepreneurs seem to be born with the qualities and traits that mark them, there has, in fact, been an enormous amount of trial and error in their lives.

In many ways, it is the school of hard knocks that can turn innocuous little stones into sparkling, outrageous gems called entrepreneurs. Giving up is not an option and challenges are just par for the course.

Trust your entrepreneurial spirit, never give in and chase your dreams until they become just as real in reality as they ever did in your mind.
You will be glad you did.

Make every post a winner!!

Become the business entrepreneur you have always wanted to be.

Tips and Strategies for a Small Business Entrepreneur to Beat the Competition

Many new Small Businesses fail during the early years and one of the reasons attributed for the failure is their inability to beat the competition.

To be successful in your business and to be acknowledged as a successful small business entrepreneur, you have to adopt certain strategies that will enable you to outsmart your competitors and beat them.

1. Go Shopping Yourself:

If you are a manufacturer of certain products, you should go shopping yourself at least once a fortnight. By doing this you will be able to see how and where these products are being displayed, the price at which your competitors are selling their products and the type of packaging used. In fact purchasing of your competitors products on regular basis, testing them and comparing them with your products will be a very useful and productive exercise.

2. Become a member of a Professional Association:

As an entrepreneur it is very important that you become a member of a professional association related to your business or industry. Never, ever think that you can operate in a vacuum and succeed. By regularly attending their meetings, you will get the opportunity of meeting like minded people and your competitors too. Opportunities for gathering vital information and secrets abound in such meetings. Be watchful, grab them and implement them in your small business.

3. Gather Information about Your Competition:

You must have a plan whereby either you or one of your employees should order your competitors’ broachers, catalogues and price lists. This will give you very vital and useful information as to how these products are priced, advertised and promoted. Keeping this constant tab on your competitors will enable you to discover the reasons why some are more successful than you. This ongoing study will help you make very calculated changes in your price structure, marketing and advertising strategies.

4. Attend Trade Shows and Seminars:

Trade shows are places where you as a small business entrepreneur can make useful contacts with other entrepreneurs in your own field of activity and other allied fields as well. Viewing new developments, technologies and marketing methods will inspire and motivate you to develop your own business in those lines.

Attending seminars can be very useful, educative and a place to make useful contacts. These trade shows and seminars can open up new windows of opportunities for you.

5. Read Trade Magazines and Newsletters:

Subscribe to your industry or business trade magazine or newsletter. You will come across many things that you are not aware of, in manufacturing, advertising and marketing. These tips and tricks will help you fine tune some of your present strategies.

6. Address Meetings and Focus Groups:

Never miss an opportunity to address meetings related to your industry or business. It will also be wise to organize Focus Groups where you can obtain the views of the members regarding your products. The feedback thus obtained will help you make changes in your products and the marketability of your products.

7. Distribute Free Gifts, Vouchers and Coupons:

The whole world loves free gifts. Even millionaires love anything given free. You should take full advantage of this and promote your small business by offering free gifts. Whenever there are community gatherings, focus group meetings and other functions, try and distribute free gifts, discounted coupons and vouchers. You should ensure that you have your website URL, address and phone numbers embedded in all your items.

8. Have a Professional looking Website.

A well designed professional looking website is absolutely essential. By providing all the information about your business, products and services, it will add credibility to your small business.

Conclusion:

To succeed as a Small Business Entrepreneur is your ultimate goal and failure is not an option. Keep a watchful eye on your competition and implement these tips and strategies. It will not be long before your competitors disappear from the radar screen.